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Once Upon a Pie Chart: Using Data to Tell Your Story

Getting the word out about your services and needs is critically important in keeping your organization relevant as you fight for funding and attention. Backing your message with data has the potential increasing your impact, but telling your story in a way that gets people to understand, engage, and act requires more than simply adding a few charts and graphs to your reports and presentations. Learn the fundamentals of both storytelling and data visualization so that you can create messages that are both informative and compelling to share with staff, elected officials, and the public.

CEUs: 0.1

$0.00
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Available for Immediate View

Optimize Your Parks, Programs & Events for Social Engagement

Social media is built around one simple fact: people love to share and show off. Over the past few years, restaurants have been changing lighting, plates and even the food they serve, because the most successful business owners understand that making "Insta-worthy" experiences invites visitors to post pictures and share their experience with friends. We as park and recreation marketing professionals can learn a lot from the ice cream shops and taco trucks and find little ways to make our parks, programs and events more photo-friendly. Keep in mind, you’re not just making visitors’ feeds more exciting, but you’re also empowering an army of amateur marketing representatives to spread the word about your great department, free of charge. It's a little bit of planning on the front-end for a whole lot of engagement in return!

CEUs: 0.1

$35.00
$50.00
Available for Immediate View

Optimizing Your Facility Programming Post-COVID-19

CEUs: 0.1

$12.00
$17.00
Available for Immediate View

P&R’s Response to Active Shooter Incidents

On the night of October 1, 2017, a shooter opened fire on a crowd of concertgoers on the Las Vegas Strip, killing 58 people and wounding 413. The ensuing panic led to an 869 injury total. The incident is the deadliest mass shooting in the history of the United States. On the afternoon of May 31, 2019, a disgruntled city employee entered his secure office building and fatally shot 12 people and wounded five others in a mass shooting in Virginia Beach. This is not an active shooter training. Rather, this presentation will explore how two park and recreation departments responded to (and are still responding to) active shooter incidents in their communities. Participants will learn and talk about the complex and multiyear leadership challenges that follow these incidents, how park and recreation staff and facilities were involved in crisis recovery efforts, and how these incidents can change and impact policies, security measures, training, employee support and public expectations.

CEUs: 0.1

$35.00
$50.00
Available for Immediate View

Park Foundations & Friends Groups - City Manager and Mayors

Park and recreation leaders are facing ever-expanding budgetary challenges, due to the COVID-19 pandemic and resulting economic recession. Local park foundations and friends groups can play a crucial role in filling these budget gaps while, at the same time, raising awareness of the essential value of local parks and recreation in the areas of health and wellness, equity, and conservation. Moderated by, Mr. Joe Wynns, Board Chair of the National Association of Park Foundations, a panel of mayors and city managers will share their experiences and offer best practices that led to strong working relationships with foundations that maximize alternative sources of parks and recreation funding.

CEUs: 0.1

$35.00
$50.00
Available for Immediate View

Park It Here: Trailblazing Tech

Manatee County (Florida) has embraced a wide variety of technology that has helped increased efficiency while providing valuable tools to the public. Grounds teams now use a mobile application, called Survey123, which provides office managers and stakeholders a real-time view of inspections as they’re done. Additionally, the County also has started using drones and field-painting robots — the drones have been great for conducting various assessments while “GiGi.” the Turf Tank robot, can paint sport fields in record time and free staff to focus on other tasks. The County has promoted its amenities with various maps and web applications that are available to residents. With these tools, they can easily find their nearest parks and amenities, walk trails before visiting them and more! Join us to see how you, too, can implement new technology in your organization.

CEUs: 0.1

$35.00
$50.00
Available for Immediate View

Parks and Recreation Supporting Mental Health Challenges

Mental illness in the United States has become pervasive, with individuals suffering from many disorders. There are opportunities for practitioners in our field to support mental health challenges that many individuals face every day. The session will provide an overview of mental health issues facing us as a society, increase awareness of the myriad of disorders that exist, and how the park and recreation industry can play a role in providing support to mental health agencies, mental health professionals, and individuals who suffer from mental illness, as well as those who want to maintain good mental health. It is a well known fact that exercise can improve physical health. Research also suggests that exercise is beneficial for mental health. New research reveals a clear link between well-being and immersion in nature. The session will explore examples of agencies from around the country that are doing their part to create better mental health in their communities.

CEUs: 0.1

$35.00
$50.00
Available for Immediate View

Paws and Recreation: Service Dogs, ADA Accessibility and You

CEUs: 0.04

$12.00
$17.00
Available for Immediate View

Physically Distant, Socially Connected

This program is designed to inspire and educate park and recreation professionals during the time of COVID-19 on ways to connect through virtual recreation options serving youth and adults with disabilities. This session will show successful virtual recreation trends and strategies to plan for future shifts in an increasingly unpredictable time. We will look at creative solutions to combat barriers to technology access. Through sharing and visual displays, participants will leave with an array of ways to engage in a time of social isolation.

CEUs: 0.1

$35.00
$50.00
Available for Immediate View

Positioning Your Agency for Long-term Financial Success

Park and recreation agencies today are under ever increasing pressure to provide more services, but struggle to receive the tax support necessary to fund what is demanded of them. Departments that adopt, embrace, and leverage a more entrepreneurial stance will be best positioned to succeed over the long term, including during the next inevitable economic downturn, while providing exceptional programs and services to the public. This session will highlight how one department transform itself from being 80% tax funded to becoming over 80% self-sufficient in its operations, a feet it has accomplished since 2011. We will have an honest discussion on the pros and cons of being a high cost recovery agency, sharing some of the unexpected challenges faced. Strategies used to build a more resilient agency, in all areas from administration and programming to maintenance and environmental stewardship, will be shared.

CEUs: 0.1

$35.00
$50.00
Available for Immediate View