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"What's Past is Prologue"

One of the forces which led to parks becoming an integral part of cities' infrastructure in the mid and late nineteenth century in the USA was a wide-spread perception that they attributed to alleviating disease contagion and epidemics. Six strategies will be explained that were effective in this successful movement that appear to have relevance to today's context. Four of them relate to positioning parks so parks are recognized as a component to be included in the multifaceted effort to address the obesity epidemic: conceptual alignment, cost effectiveness, associative positioning, and psychological positioning. The other two pertain to the tactical use of science to support advocacy and the need to secure influential champions. CEUs: 0.1

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Advocacy by Design: Innovations in Parks and Public Places

In five cities, civic leaders and parks professionals are collaborating with local communities to reinvigorate civic assets in a way that attracts a wide range of people—and cultivates long-term advocacy for parks and public places among diverse constituencies. This session explores ongoing efforts in Akron, Chicago, Detroit, Memphis and Philadelphia to reinvent how cities and local organizations engage people in improving, programming and maintaining civic assets. Experts working on the ground in the cities will share how the Reimagining the Civic Commons initiative is demonstrating that innovative, meaningful engagement can result in public places that serve us all—and that yield greater advocacy, stewardship, equity and even funding. CEUs: 0.1

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Conducting a Successful Grant Search to Fund Your Project

Sometimes finding the right grant can be more challenging than writing the application. How do I align with a funder? How do I find funders that are interested in my type of recreation project? What are the tricks to getting my application to the top of the pile? How do I know whether to write a full application? This overview will help take the mystery out of grant searches, highlighting several online tools, searches, and techniques you can use to help locate grants, plus share a few tips from funders on key metrics that can either elevate or kill your chances! CEUs: 0.1

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From Orientation to Onboarding: The First 90 Days

In today’s fast-paced world, getting new talent started in their job as quickly as possible is important for the health of your business. However, a new job can be overwhelming, and by creating a welcoming environment, building cultural buy-in, and sharing tribal knowledge, you not only improve the chances of new hire success but create loyalty and have a little fun! CEUs: 0.1

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Grantmaking Success: A Conversation with Funders

Whether it is capital funding for a new senior center, a mini-grant for a garden, or a simple request for donations of craft supplies, the challenges around fundraising are often the same. How to find the right funder? How to write a winning funding request with few resources? How to successfully measure outcomes? But the funders perspective isn’t that easy either. During this session, hear directly from funders on their funding preferences and strategies to select winning projects. This panel of various funders will discuss application processes, evaluation criteria, the importance of measurable outcomes, and strategies to ensure project success throughout the project period. This session will help identify the keys to your fundraising success! CEUs: 0.1

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How to Raise Prices without Making Users Mad

The session will apply behavioral economic principles to the pricing of park and recreation services. The essential concepts of adaptation level theory, assimilation-contrast theory, reference price theory, and prospect theory which provide the framework for these principles will be explained. To reconcile inconsistencies with reference price, five strategies are available; the effectiveness of providing quality in cost information to accomplish this will be described; and eight strategies informed by prospect theory will be developed. These heuristics are the tools managers have to remove any angst that is likely to emerge in response to price increases. CEUs: 0.1

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Intentional Mentoring - Learning and Connecting

Moving forward professionally requires evolving in your knowledge, skills, competencies, and connections. Having good mentors in your life helps support and target your growth. Learning how to best be a mentor later in life helps you give back and leave a strong legacy. This session covers what you need to know to do all of this. CEUs: 0.1

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Keepin' it REAL in Parks and Recreation

In this session we will explore how to leverage the power of parks and recreation to advance racial equity. We will use the racial equity framework and tools to demonstrate how parks and recreation agencies can leverage and expand opportunities to achieve racial equity in the communities they serve. How to Operationalize REAL in Parks and Recreation • use of racial equity tool and data to drive results. œ Review key terms: implicit bias, individual, institutional and structural racism œ How do these terms show up in the planning and programming functions of parks and recreation œ Practical ways to operationalize racial equity tools œ Share lessons learned and successes of existing parks and recreation agencies involved in racial equity

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Keeping up with Capital Replacements; Crawl, Walk Run

Funding for replacing aging assets can be overwhelming, especially in an environment of resource scarcity. While there are no easy answers or magic solutions, this session will provide guidance on how to create a replacement funding strategy that will put your agency on the path toward financial sustainability. The session will show one agency’s progress in addressing this issue over a 15-year time span. It will focus on three phases of solving this problem; first - measuring and projecting needs, second - prioritizing funding of current replacements, and third - building reserves for to ensure sustainable funding. CEUs: 0.1

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Lessons from the Legends

In parks and recreation, our interactive session displays a history of expanding professional responsibility carried out by women in the care and nurture of a profession. From a Nobel Prize-winning social worker, to Legends advanced parks and recreation through extensive periods of growth and development, women have played a significant role in advancing the cause of parks and recreation. Of all the AAPRA Legends, approximately 1 in 5 are women. Considered together, their stories shatter stereotypes of women’s work and glass ceilings alike. This “Lessons from the Legends” session illustrates the contributions of many women in parks and recreation fields, through a discussion with Legends and a video montage of many contributions. CEUs: 0.1

* The person registered for this product will be the person logged in. If you wish to purchase this product for someone other than the individual who is logged in, then please call customer service at 1-800-626-6772.

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